What is in a name?

Our Name

"Workingmumopedia" is a combination of three words: "Working", "Mum" and "Pedia" (from the word encyclopedia).

"WorkingMumoPedia" is one word, spelled with big W, M & P and everything else in small letters, we also have an alt name which is an accronym in all caps for the brand "WMP"

Our Visual Identity

our logo

Our logo is a monogram of the brand accronym, WPM, We never pair our company logo with anything.

WorkingMumoPedia Logo

Headings & Text

Typography

The quick brown fox jumps over the lazy dog

h1 & L

Our Heading Texts is always written in Cormorant Garamound font

The quick brown fox jumps over the lazy dog

m

Lora is default font for body text 

The quick brown fox jumps over the lazy dog

s

This is small text font, Inter

Brand Palette

Colors

The following colors and shades are available for this project.

Orange - Primary

Teal - Secondary

Yellow - Tertiary

Accent

Base

Neutral

Color Relationships

Text

Aa
Dark
Aa
Dark Muted
Aa
Light
Aa
Light Muted

Auto Color Relationships

Sample heading

This is what text will look like on ultra light background areas. You can also control link color relationships and there's an example button below.

Button

Sample heading

This is what text will look like on light background areas. You can also control link color relationships and there's an example button below.

Button

Sample heading

This is what text will look like on dark background areas. You can also control link color relationships and there's an example button below.

Button

Sample heading

This is what text will look like on ultra dark background areas. You can also control link color relationships and there's an example button below.

Button